Product Marketing Specialist II

Company

Cox Automotive - USA

Job Family Group

Marketing

Job Profile

Marketing Support Specialist II

Management Level

Individual Contributor

Flexible Work Option

Hybrid - Ability to work remotely part of the week

Travel %

Yes, 15% of the time

Work Shift

Day

Compensation

Hourly base pay rate is $19.57 - $29.38/hour. The hourly base rate may vary within the anticipated range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include commission (annual, monthly, etc.) and/or an incentive program.

Job Description

**This position is remote/work from home. You need to reside in the Central or Eastern timezone. If in Atlanta, the role will be hybrid.**

Is your passion helping to identify and solve customer problems? Do you enjoy helping bring products to life for customers? Are you an expert at pulling nuggets out of research and data to help tell a product story? Do you love asking questions to dig deeper and learn more? If so, Manheim Product Marketing is looking for you.

The role of Product Marketing Specialist II is responsible for supporting the launch, enhancement, and adoption of select go-to-market brands, products and solutions. You will support Product Marketing Managers in the development and execution of insightful product positioning, compelling value propositions, dynamic multi-channel campaigns and compelling content – both sales enablement and client-facing – at all stages of the product lifecycle to help achieve our businesses revenue goals. This role will help lead collaboration with our stakeholder teams including Sales Operations and Enablement, Market Research and Intelligence, and our partner teams within Marketing, including Brand, Events, Thought Leadership, Field, Key Account, Communications, Digital and Operations.

The ideal candidate will have experience in helping to craft targeted marketing efforts and sales enablement content that address key customer pain points and clearly communicate our products ability to solve them.

What You’ll Do

• Actively contribute to elevating the Manheim client experience in the Marketplace to drive engagement and success for our clients by delivering purposeful product marketing campaigns
• Support the execution and reporting of client-facing omni-channel product marketing campaigns (launches, enhancements, lead generation, adoption etc.) through deep collaboration with Product Marketing owners and stakeholder teams.
• Oversee and execute sales enablement content strategy and content management, enabling our sales and auction teams to deliver compelling product value to current and prospective clients to achieve business goals.
• Serve as the Product Marketing representative with our Sales stakeholder teams to ensure alignment with core product value props and positioning in sales enablement deliverables such as training, playbooks, talk tracks etc.
• Version and deliver product marketing content to our various stakeholder teams and external agencies for things like major events, thought leadership and auction activations.
• Lead external agency partners in the execution, launch and updating of product marketing campaigns and sales enablement materials.
• Gather competitor intel, customer and sales feedback, internal data and insights, etc. to identify customer needs and market opportunities and to better inform how we can best position our products and deliver the most impactful sales enablement deliverables.

What’s In It For You

At Cox, we reward your hard work with meaningful benefits.

First, we offer a highly competitive compensation package, 401(k) with a generous company match, comprehensive healthcare, life, and disability benefits, plus numerous other benefits, including adoption assistance, pet insurance, and discounts on travel and cars!

We value people more than technology. That means you’ll work within a culture and with a team that values your leadership, your experience, your contributions, and you – yes, you – as a person. We believe recognition is important, and Cox strives to celebrate those who help make us successful every day. We also encourage diversity and support inclusion; we want you to do you and feel comfortable doing so.

We also offer boundless opportunities for growth; you can sharpen your skills, learn a new talent, join a mentoring program, even earn an advanced degree. You’ll find the potential for lateral or upward career growth within the Cox family businesses, including the innovative startups in transportation mobility, clean tech and more.

Who You Are

Minimum

• High School Diploma/GED and 3 years’ experience in a related field. The right candidate could also have a different combination, such as any level degree/certification beyond a HS diploma/GED in a related discipline and up to 1 year of experience; or 5 years’ experience in a related field
• 2+ years of experience in a marketing field.

• Excellent collaboration and communication skills – both spoken and written – to successfully work with multiple teams and departments across the business

• Polished presentation skills, with ability to influence partners and engage with various levels within the organization.

• Highly detail-oriented with outstanding follow-through, time management, and project management skills focused on delivering business results.

• Proactively collaborates with intent, asks questions, makes suggestions, volunteers assistance, offers resources and removes obstacles to continually learn and grow and help the team achieve goals.
• Client-first mindset – focused on delivering solutions that drive value and solve pain points.
• Analytical mindset to review, analyze and act on data and information to determine solutions.

• Ability to respond to day-to-day operational priorities while still making progress on core project work that drives revenue and market/customer needs.
• Strive for excellence in establishing criteria and/or work procedures to achieve a high level of quality, efficiency, and service.

Preferred

• Prior experience in a sales-driven, fast-paced and competitive B2B organization preferred.

Drug Testing

To be employed in this role, you’ll need to clear a pre-employment drug test. Cox Automotive does not currently administer a pre-employment drug test for marijuana for this position. However, we are a drug-free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and/or in company vehicles is prohibited.

Benefits

Employees are eligible to receive a minimum of sixteen hours of paid time off every month and seven paid holidays throughout the calendar year. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.

About Us

Through groundbreaking technology and a commitment to stellar experiences for drivers and dealers alike, Cox Automotive employees are transforming the way the world buys, owns, sells – or simply uses – cars. Cox Automotive employees get to work on iconic consumer brands like Autotrader and Kelley Blue Book and industry-leading dealer-facing companies like vAuto and Manheim, all while enjoying the people-centered atmosphere that is central to our life at Cox. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.