Director, Marketing Strategy

About the team

The Director, Marketing Strategy role leads Zillow’s Marketing Strategy team. The mission of the team is to help drive the maximum value for Zillow by orchestrating strategic planning, surfacing opportunities to improve effectiveness and efficiency, and providing strategic recommendations to the larger organization. The team provides a comprehensive perspective within a fast paced organization, focusing on delivering tangible outcomes for the organization.

About the role

• Craft annual and quarterly strategic planning processes, including the development of the Marketing Annual Operating Plan (AOP)

• Develop strategic recommendations that help surface opportunities and risks to improve marketing effectiveness and efficiency across all functions. E.g. support Lifecycle Marketing team with optimizing email communication, develop recommendation to SLT on changing LOB marketing investment
• Provide consultation to the Marketing organization to help close gaps where there may be capacity constraints
• Develop data-driven points of view, strategies, and recommendations. Partner with FP&A, Data Science, Research & Insights, and Channel teams to implement recommendations
• Work with functional teams across Zillow to operationalize programs for long-term stability and impact

This role has been categorized as a Remote position. “Remote” employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice, which must be identified to the Company. U.S. employees may live in any of the 50 United States, with limited exceptions.In California, Colorado, Connecticut, Hawaii, Illinois, Maryland, Minnesota, Nevada, New York, Washington state, and Washington DC the standard base pay range for this role is $192,500.00 - $307,500.00 Annually. This base pay range is specific to California, Colorado, Connecticut, Hawaii, Illinois, Maryland, Minnesota, Nevada, New York, Washington state, and Washington DC and may not be applicable to other locations.In addition to a competitive base salary this position is also eligible for equity awards based on factors such as experience, performance and location. Actual amounts will vary depending on experience, performance and location.

Who you are

• Problem Solver: Strategic analytical problem solver who is results-driven and demonstrates meticulous attention to detail

• Collaborator: Ability to effectively collaborate across functions and levels, establishing trust and strong working relationships with business partners

• Innovator: Creative thinker with a track record of developing innovative solutions to sophisticated and ambiguous problems

• Adaptable: Comfortable with ambiguity and able to prioritize competing demands in a fast-paced environment

Qualifications:

• 8+ years of strategy or consulting experience, with a background in driving results for Marketing and related areas

• 5+ years of people management experience

• Strong analytical skills with shown experience working with large datasets and data visualization tools like Tableau

• Solid understanding of email and web marketing standard processes, and experience formulating channel marketing strategies

• Ability to communicate clearly and professionally with both technical and non-technical audiences

• Proven experience influencing cross-functional partners without direct supervisory responsibility

Get to know us

Zillow is reimagining real estate to make home a reality for more and more people.

As the most-visited real estate website in the United States, Zillow® and its affiliates help movers find and win their home through digital solutions, first class partners, and easier buying, selling, financing and renting experiences. Millions of people visit Zillow Group sites every month to start their home search, and now they can rely on Zillow to help make it easier to move. The work we do helps people get home and no matter what job you're in, you will play a critical role in making home a reality for more and more people.

Our efforts to streamline the real estate transaction are supported by a deep-rooted culture of innovation, our passion to redefine the employee experience, a fundamental commitment to Equity and Belonging, and world-class benefits. These benefits include comprehensive medical, dental, vision, life, and disability coverages as well as parental leave, family benefits, retirement contributions, and paid time off. We’re also setting the standard for work experiences of the future, where our employees are supported in doing their best work and living a flexible, well-balanced life. But don’t just take our word for it. Read recent reviews on Glassdoor and recent recognition from multiple organizations, including: the 100 Best Companies to Work For, Glassdoor Employees’ Choice Award, Bloomberg Gender-Equality Index, Human Rights Campaign (HRC) Corporate Equity Index, and TIME 100 Most Influential Companies list.

Zillow Group is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please contact your recruiter directly.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable state and local law.

Applicants who receive job offers from Zillow Group will be asked to sign a Proprietary Rights Agreement which includes confidentiality, intellectual property assignment, customer and employee non-solicitation, and non-competition provisions. If you are contacted for a role at Zillow Group and wish to review a copy of the Proprietary Rights Agreement prior to receiving an offer, you may request a copy from your Recruiter.