Digital Marketing Coordinator
Posting Details
Position Information Position Title Digital Marketing Coordinator Job Description POSITION SUMMARY:The University of Tulsa’s Office of Strategic Marketing and Communications is seeking a talented and experienced Digital Marketing Coordinator. This role is pivotal in enhancing our digital presence through web content updates, email marketing, and digital marketing analytics. The ideal candidate will have a strong background in digital marketing, excellent writing skills, and proficiency in WordPress and email marketing platforms such as MailChimp or EMMA.
Essential Responsibilities:
- Web Content Updates: Regularly update and maintain the university’s website content to ensure accuracy, relevance, and engagement.
- Email Marketing: Develop, execute, and analyze email marketing campaigns to support various university initiatives and events.
- Digital Marketing Analytics: Monitor, analyze, and report on digital marketing performance metrics to inform strategy and improve outcomes.
- Collaboration: Work closely with the Web Content Director and other team members to align digital marketing efforts with overall marketing strategies.
- SEO and SEM: Implement and optimize search engine optimization (SEO) and search engine marketing (SEM) strategies to increase online visibility.
Benefits:
- Competitive salary and comprehensive benefits package.
- Opportunity to work in a dynamic and innovative academic environment.
- Professional development opportunities and access to various resources on campus.
- Generous vacation and holiday time off.
- Contribution to a diverse and inclusive campus community.
Join The University of Tulsa Office of Strategic Marketing and Communications team and contribute to the promotion of our institution’s outstanding achievements and academic excellence. If you’re a creative and data-driven digital marketer with a passion for education, we look forward to receiving your application. Required Qualifications Minimum Qualifications:
- Experience: 3-5 years of experience in digital marketing, with a focus on web content management, email marketing, and analytics.
- Technical Skills: Proficiency in WordPress and email marketing platforms such as MailChimp or EMMA.
- Writing Skills: Strong writing and editing skills, with the ability to create compelling and engaging content for digital platforms.
- Analytical Skills: Ability to analyze data and metrics to inform decision-making and strategy.
- Communication: Excellent verbal and written communication skills.
- Team Player: Ability to work collaboratively in a team environment.
- Attention to Detail: Strong attention to detail and organizational skills in a fast-paced work environment.
- Experience in higher education marketing.
- Knowledge of HTML/CSS.
- Familiarity with Google Analytics and other digital marketing tools.
Physical Demands Sitting: Prolonged periods of sitting at a desk and working on a computer.
Manual Dexterity: Frequent use of hands and fingers to operate a computer keyboard, mouse, and other office equipment.
Visual Acuity: Ability to read and analyze data on a computer screen for extended periods. Communication: Regularly required to talk and hear, both in person and over the phone.
Mobility: Occasionally required to move about the office to access files, office machinery, and attend meetings.
Lifting: Occasionally lift and/or move up to 10 pounds. Posting Detail Information Posting Number S913P Open Date 11/12/2024 Close Date Open Until Filled Yes Special Instructions to Applicants Advertising Summary
EEO Statement
EEO Statement Eeo Statement Summary The University of Tulsa seeks to recruit and retain talented students, faculty and staff from diverse backgrounds. The University of Tulsa is an affirmative action/equal opportunity employer and encourages qualified candidates across all group demographics to apply. The University does not discriminate on the basis of personal status or group characteristic including, but not limited to race, color, religion, national or ethnic origin, age, sex, disability, veteran status, sexual orientation, gender identity or expression, genetic information, ancestry, or marital status. The University of Tulsa is an Equal Opportunity Employer including Disability/ Veteran.Supplemental Questions
Required fields are indicated with an asterisk (*).
Documents Needed To Apply
Required Documents- Resume
- Cover Letter